As part of Wondershare’s Brand Communication Centre, I contributed to the launch and creative promotion of ToMoviee AI, an advanced video generation platform. My role combined motion design with AI workflow implementation, showcasing how emerging tools can power engaging, trend-ready content.
I worked on a range of deliverables, including:
Launch Videos – crafting motion graphics and cutdowns optimized for different platforms and audiences.
UI Animations – designing dynamic elements like hover effects, loading loops, and feature highlights to bring ToMoviee’s interface to life.
Campaign Memes & Trend Adaptations – developing viral-style content (e.g., meme edits, short-form animations) to connect with social audiences.
AI Integration – generating assets and video sequences using ToMoviee itself, helping refine the model while accelerating production.
This project demonstrates my ability to bridge creativity with AI-powered workflows — producing not just polished motion design, but also scalable content systems that align with campaign goals.
Credit
Project Manager: Vic
Creative Director: Shaan Jahagirdar
Graphic Designer: ZMon
Motion Designer: Hoang Tung Vu, Yu Jian, Elroy
Global Launch Video
China Launch Video
Progress
